Are one page websites good for SEO? Are one page websites bad for SEO? However you phrase it, these are common questions for those new to SEO and digital marketing and we are glad you are asking.  If you are considering a one page website or you currently have a one page website and are […]

Feeling frustrated that your website isn’t appearing in search results or ranking well for searches related to your business? If you have recently created a website or have just started using SEO for your website, this post is for you. We’ve created a list of 5 actionable SEO tactics for new websites which you can […]

Having trouble getting your website to show up on Google? Here we’ll share with you practical steps you can take to get your website to show up online when your potential customers are searching for the very things your business offers. Read on to learn three of the most valuable things you can do to […]

If you are wondering if boosting a post on Facebook is worth it, the answer is no.  Advertising on Facebook is a great way for many businesses to build brand awareness, increase leads, drive sales, and promote overall business growth. Advertising on Facebook can also be an affordable advertising method, a perk applicable to many […]

Properly tracking Facebook ad performance in Google Analytics is one of the best methods you can use to make sure your Facebook advertising is having the desired impact on your business’ bottom line. By default, Google Analytics automatically assigns all Facebook traffic into the Social default channel grouping, which you can see in the Acquisition […]

Ready to supercharge your website’s performance and see better business results? Here, we’ll cover SEO (search engine optimization) and PPC (pay-per-click) advertising, what they are, the benefits of each individually & most importantly, the benefits of using PPC and SEO together to boost your website’s performance in search results.  Let’s start with a quick overview […]

SEO stands for Search Engine Optimization. At its core, SEO is used to ensure a website’s purpose and content are understandable and provide a great experience for both users and search engines. The goal of SEO is to improve a website’s rank on search engine results pages in order to improve business results. SEO is […]

Google Search Console is one of the absolute best SEO tools you can use to improve the performance of your website in search results. Bonus: This tool is absolutely free!  In this guide you’ll learn what this tool is and 9 powerful ways you can use Google Search Console for Search Engine Optimization. This will […]

Digital advertising is any paid media placement on a digital medium such as a website, an app, or internet-connected platform. It is also sometimes called online advertising. To get a clear picture, it may also be helpful to think of what digital advertising is not: It is not Traditional Advertising like TV ads, infomercials, or […]

Here we will review how to set up Bing Webmaster Tools and verify your website, so that your business can reap the benefits of this powerful SEO tool. Bing Webmaster Tools is a similar platform to Google Search Console. It is a free tool which helps website owners, webmasters, SEOs, and marketers discover how their […]